How many words make a perfect blog post and what should be the
optimal length of a blog headline? Know the optimal length of a LinkedIn
post, Facebook post, blog post, blog headline, Twitter, Google+ and
others.
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What Should Be The Length of a Blog Post, Blog Headline & Social Media Updates |
Length of a tweet — 71 to 100 characters
Tweets,
the Twitter posts should be of 71 to 100 characters. Not only does this
length gives enough space to write and share your content, it also
provides extra space for someone who would like to retweet it after
adding their own message.
Length of a Facebook post – 40 characters
Maximum
engagement happens at 40 characters and engagement slowly wanes the
longer you go. The 40 character Facebook post update and links show the
title and description of a post, along with the update text.
Length of a Google+ headline – 60 characters maximum
Google+
updates should be note more than 60 characters. As we know that Google+
updates are often shown as a blogposts with bold headings on the top
and text below. These top headings are the first which will grab the
attention. The 60 characters limit is the most optimal length for a
Google+ post, because its is the maximum length for a Google+ headline.
Length of an SEO title tag – 55 characters
It’s
one of the most basic and powerful SEO trick. The SEO title should be
of maximum 55 characters. The first 55 characters is only shown in the
SEO title text and beyond that everything else is discarded by Google.
The text beyond 56th character in the Google search results gets
truncated with an ellipsis (…).
Length of a blog headline – 6 words
The optimal length of blog headlines is 6 words. Research finds that
our eyes tend to pick up on the first three words of a headline and the
last three words, total 6 words. Another research shows that readers
consume only the first 11 characters of a headline.
Length of a LinkedIn post – 25 words
Research
shows that an ideal length of a LinkedIn post should be around 25
words. Also, the ideal length of LinkedIn post changes as per the type
of business: B2B and B2C. An ideal length of a B2B LinkedIn post should
be 16-25 words and length of a B2C LinkedIn post should be 21-25 words.
Length of a blogpost – 1,600 words
An
ideal length of a blogpost should be 1,600 words. Blog posts of 1600
words engage the readers most. It is believed that readers spend the
maximum amount of time reading your content and the total time on page
is highest at the 1,600-word length than any other length. Also, the
optimal width of a paragraph should be 40 to 55 characters. At this
width, the content appears simple to understand and readers can
understand the subject.
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What Should Be The Length of a Blog Post, Blog Headline & Social Media Updates |
Infographic Source: Buffer Blog
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